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Monthly Archives: March 2012
SMM Class hears “Voices”
The social media marketing class has decided to work with new author Dr. Kathryn Jordan to promote her new book, Voices: Words from Wise Women, an inspiring book illustrating principles of career development through stories from career women. Continue reading
Posted in Uncategorized
Tagged Kathryn Jordan, new book, SMM, social media marketing, Voices
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Tweeting for 3 years!
I have been tweeting for three years now, producing enough characters to fill 4 books! OMG Continue reading
“Green” Textbooks
New e-textbooks are often just another way to overcharge college students. Help is on the way from new business models from firms like Flat World Knowledge. Continue reading
Posted in Uncategorized
Tagged disruptive change, e-books, Flat World Knowledge, ripoffs, Textbooks
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ROI is a good book…but Klout still sucks!
Klout is working hard to be more transparent, to improve its algorithm, but ultimately its efforts will make social media less social: Klout still sucks! Continue reading
Social Media Marketing 4 Business 