Tag Archives: social media

Buzzkill: Social Media Buzz is Worthless – or is it?

Posted on June 25, 2013 by Gary R Schirr

Coke has more Facebook fans than any other company. In a recent study quoted in Ad Age, Coke found that online buzz has no measurable impact on short-term sales. Does social media matter? Continue reading →

Posted in Content, Digital Marketing, Internet, Social Media, Social Media Marketing | Tagged Coca-cola, Coke, Dollar a month shaving, Gillette, online buzz, online buzz has no measurable impact on short-term sales, social media, social media buzz, social media impact | 5 Comments

Does Facebook CAUSE narcissism?

Posted on February 28, 2013 by Gary R Schirr

… or are narcissists just drawn to social media? I started asking this question on Twitter a couple weeks ago, in order to gather some ideas and thoughts from my online friends for this post. Most of the comments suggested … Continue reading →

Posted in Social Media, twitter | Tagged envy, Facebook, Facebook makes you vain, Mark Schaefer, narcissism, narcissist, social media, Twitter | 3 Comments

Can Twitter Enforce New Year Resolutions?

Posted on January 1, 2013 by Gary R Schirr

Can twitter help enforce New Year resolutions? In Quitters Inc. if you backslide the organization kidnaps a loved one and tortures them with escalating electric shocks or worse. I plan to use the same simple concept adapted to social media to reinforce my resolutions. Continue reading →