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Tag Archives: Appinion
Teaching SMM – METRICS #4 Influence Scores
At the time of this writing, the growing influence of influence measures has generated considerable controversy. There are stories of otherwise qualified candidates allegedly turned down for jobs because their Klout™ or PeerIndex scores were less than 90th percentile level. Continue reading
Posted in Social influence, Social Media, Social Media Marketing, Teaching SMM, Text
Tagged Andrew Grill, Appinion, Ferenc Huszár, Justin Beiber, Klout, Kred, Mark Schaefer, Obama's Klout score, PeerIndex
3 Comments
Teaching SMM – METRICS #3 Measuring Influence: Art or Science?
Multiple services are trying to measure the “influence” of social media participants. At the time of this writing six of the most prominent are Klout (http://www.klout.com), PeerIndex (http://www.peerindex.com), Kred (http://www.kred.com), TweetLevel, TweetGrader, and Twitalyzer. Continue reading
Social Media Marketing 4 Business 