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Category Archives: Social influence
Teaching SMM: METRICS #1 Importance of Measurement
If social media (“SM”) is to be a vital part of an organization’s marketing, public relations, customer service, and/or communications activities, the impact and contribution of social media must be measured: what is measured is treasured. Continue reading
Posted in Social influence, Social Media Marketing, Teaching SMM, Text
Tagged and Influence Marketing, Klout, Mark Schaefer, PeerIndex, Return on Influence: The Revolutionary Power of Klout, Social Media ROI:Managing and Measuring Social Media Efforts Oliver Blanchard, Social Scoring, The ROI of social media is your business will still exist in five years., What is Measured is Treasured, What is the ROI of your grandmother?
2 Comments
Is #FF Follow Friday SO 2009?
I have noticed a decline in #FF and #MarketerMonday activity among my online friends. Have the Friday and Monday call-outs become passe? Am I one of the last to figure it out? Continue reading
Posted in Social influence, Social Media, twitter
Tagged FF, Follow Friday, Huszar, Mark Schaefer, MarketerMonday
6 Comments
Creating and Nurturing your Personal Learning Network #PLN
Whatever our area of expertise or passion, it is hard to stay current in a fast paced world. Our online community, sharing our passion, is an aid to lifelong learning, a Personal Learning Network or PLN. Continue reading
Posted in Higher education, Social influence, Social Media
Tagged Chris Brogan, Cider, Julien Smith, Pedagogy, personal learning network, PLN, the Impact Equation, VT
2 Comments
A Bloggers 2013 resolution – check out Reddit and Triberr
My blogging resolutions for 2013 are: (1) Figure out Reddit and how active I want to be, (2) Figure out Triberr and whether I should participate, (3) Post every Tuesday (minimum) on this blog, and (4) Figure out what to do with my other blog, servicecocreation.com. Why is Reddit first? Continue reading
Posted in Blogging, Klout, Social influence, Social Media, Social Media Marketing
Tagged Blog, blogging, Cheryl Burgess, Reddit, resolutions, Schaefer, Triberr
8 Comments
Professor Klout
A class project in which the final grade earned is solely determined by a student’s Klout score! Klout becomes harmful to social media as participants game their scores under pressure from imbecile employers who screen with Klout… Continue reading
Posted in Social influence
Tagged FSU, Grading by Klout score, Klout, Kred, Mark Schaefer, PeerIndex, Todd Bacile
18 Comments
Social Media Marketing 4 Business 