Category Archives: twitter

Teaching SMM – METRICS #2 Activity Measures

Posted on March 25, 2013 by Gary R Schirr

A starting point to the measures and metrics for social media is an overview of an organization’s activities on social media. It is easy to track activity and it is becoming easier as the social media sites improve their tracking summaries. Continue reading →

Posted in Blogging, Content, Mobile computing, Social influence, Social Media, Social Media Marketing, Teaching SMM, Text, twitter | Tagged , , , | 1 Comment

Is Jeff Bullas really a BOT? Are you?

Posted on March 7, 2013 by Gary R Schirr

I argue that we are all cybergs – part human and part auto – at least most of us who are active on social media. But we must continue to consider what authenticity means, to retain our social media soul. Continue reading →

Posted in Blogging, Content, Social Media, twitter | Tagged , , , , , , , | 3 Comments

Does Facebook CAUSE narcissism?

Posted on February 28, 2013 by Gary R Schirr

… or are narcissists just drawn to social media? I started asking this question on Twitter a couple weeks ago, in order to gather some ideas and thoughts from my online friends for this post. Most of the comments suggested … Continue reading →

Posted in Social Media, twitter | Tagged , , , , , , , | 3 Comments

Is #FF Follow Friday SO 2009?

Posted on February 22, 2013 by Gary R Schirr

I have noticed a decline in #FF and #MarketerMonday activity among my online friends. Have the Friday and Monday call-outs become passe? Am I one of the last to figure it out? Continue reading →

Posted in Social influence, Social Media, twitter | Tagged , , , , | 6 Comments